Life Sciences
Deliver education, Measure impact, Improve oncology care
Reach patients and providers with trusted, short-form video education around new therapies, side effects and treatment challenges.
Then measure whether the education is making a difference.
The Opportunity
The right education, at the right time
Record bite-sized video clips that provide quick, digestible insights into complex medical concepts. Perfect for today’s fast-paced digital environment, these clips are designed to fit seamlessly into both the patient’s and clinicians busy schedules.
How it works
From education to measurable impact
Education
Engagement
Patient Impact
1
Create
Develop independent, clinically driven video education around a therapy, disease state or treatment challenge.
2
Deliver
Get the right education to patients, providers and staff through participating oncology organizations.
3
Measure
Track reach, utilization and engagement.
4
Evaluate
Through our partnership with Integra, select programs can evaluate whether the intervention is associated with meaningful changes in patient care.
A REAL-WORLD USE CASE
Help patients manage treatment before problems escalate
Consider a newly launched therapy with a significant treatment-related side effect.
Shoreline can deliver targeted education explaining:
- What patients should expect
- How to manage symptoms
- When to contact their care team
- How providers and staff can proactively support patients
Working with Integra, select programs can then evaluate measures such as side-effect management, treatment-related complications and acute-care utilization.
MEASURE WHAT MATTERS
Go beyond views and impressions
Knowing someone watched a video is useful.
Knowing whether education is associated with better care is much more valuable.
Shoreline measures education and engagement. Through our partnership with Integra, select programs can also evaluate agreed-upon clinical and quality outcomes.
Don’t just measure reach. Measure impact.
Why Shoreline
Built for healthcare, designed to scale
Shoreline technology is being used across leading healthcare organizations, including:
UPMC | Johns Hopkins | Intermountain Health | US Oncology
We make it easy to create, distribute and measure short-form patient and provider education while clinical organizations maintain appropriate independence and oversight.
START WITH ONE PROBLEM
Prove it, then scale it
Choose a therapy, disease state or treatment-management challenge.
Together, we define the education, participating organizations and KPIs. Shoreline deploys and measures the intervention, and select programs can evaluate its impact on patient care.
If it works, we scale it.
Get Started
See Shoreline in action
A 20-minute walkthrough, tailored to your world.